Hi! My name is Petra van Berkum. I work as an illustrator & 2D artist under the name PetPet.Photo Petra

I love creating images that are colourful, imaginative, dreamy, cute and whimsical. There is nothing more amazing than a piece of my work being able to touch somebody’s heart !
Since I graduated in 2011, I have been working freelance, creating art for books, games, textiles/fashion, cards and more. I also work at the CMD/Game Development department at the Hanze University of Applied Sciences as a coach and a lecturer to help foster the creative professional of the future.

I live in Groningen (the Netherlands) together with my husband who works as a professor in user experience/usability ( In my free time I enjoy playing games, watching animation, being crafty, run/walk around the local parks or if I have the chance: traveling other countries.

Are you interested in my work or do you have a job?  You can e-mail me at info[at]pet-pet[dot]nl.
If this is your first time hiring an illustrator, then please read the info below, or the FAQ, especially if you just want to know about general costs/process. Also please understand that I don’t take on every job, because my time is limited.

My general conditions can be found here and a list of my experience and clients can be found here.

Would you like to stay updated about my work? You can follow me at the following sites:
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Hire me!

So, you’re interested in hiring me to create something for your publication, product or business.
Great! Then you are at the right place.

What do I need to do?

Send me an e-mail at with the specifications for the artwork that you have in mind. It’s important to know details about your idea or commission before I send you a quote. The following information is needed:
– Your contact information (name/e-mailaddress/phone number)
– A description of what you have in mind
– The deadline (when will you need it?)
– The preferred style and complexity of the images
– The size and format
– The license and use (where is it meant to be used for?)

Wiht this information I can give you a precise pricequote for the work. If you agree with the price and a contract with all the details + terms & conditions is signed, I can start working on your piece(s).

What will it cost?

That depends on the information supplied above. An explanation of how the price is calculated can be found in the FAQ section.
To give you an estimation: a full page illustration can range from €150 – 450 + the license fee. Smaller illustrations range from  €50-150 + license fee (of course excluding the VAT/BTW). I usually send an invoice afterwards, for big jobs I usually ask a payment in advance so you’ll get the invoice before I start working.

What is the process of your work?

Sketching: – I’ll make one or more sketches and send these rough sketches to the client
Sketch revision: – Based on feedback I change the artwork and send the client a revised sketch
Details: – I’ll add color, details, background and such and make it a detailed illustration/artwork
Final revision: – Changes in the color or background occur in this phase
Final version: – After the final revision is done, I will send the client the final version of the work + an invoice.

I usually work with one or two revision rounds, one during sketching and one during the detailed phase. This is included in the price: if something needs to be revised multiple times, I’ll mention you that before continuing.

Do you have any more questions? Check the FAQ page!